Putting a Value on Sustainability

Social Media, Search Engine Marketing & SalesĀ  Techniques for the Green Collar Economy Workshop

Wednesday, May 12, 2010 | Greenfield Community College
Brief presentations followed by a 3 hour hands onĀ  interactive workshop: Learn how new sales techniques, social media and internet marketing can help communicate the value of and sell energy efficiency and renewable energy products and services.

Presenters and facilitators:

J. Sheldon Snodgrass, MBA The Steady Sales Group
Dan Green, President, The Green Internet Group

Part One:

  • How to identify and integrate Power Tools: Fusion Selling, Social Media, Local Search;
  • Understanding the sales conversation;

Part Two:

  • Developing action plans;
  • Challenges, commitments and next steps;
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