Pay-Per-Click Training
Pay-Per-Click Training
A highly personalized hands-on experience customized precisely for your business. Perfect for business owners or marketing managers with the resources to manage campaigns in-house but in need of experienced help to get off on the right path to success.
Our training program is designed to save you hundreds or even thousands of dollars in wasted clicks and countless hours of your valuable time.
Fully customized for your business, training programs vary in length and cost. Call today or contact us online to arrange a consultation.
Pay-Per-Click Training Includes:
- Choosing the Right Tools for Your Goals and Resources
- Choosing the Right Search Engines
- Deciding Whether Contextual Search is Right for You
- Setting a Budget
- Setting Bids
- Keyword Research
- Competitive Research
- Geographic Targeting
- Writing Effective Ad Copy
- Bid Management
- Setting Up Your Campaigns for Maximum Results
- Measuring Results and Ongoing Management
Instructor
Dan Green, President of The Green Internet Group, is a Google AdWords Qualified Individual with years of experience managing tens of thousands of dollars in pay-per-click campaigns for international companies and small local businesses. Dan combines over 12 years of training experience at the national franchise and corporate chain level with over 6 years as a small business consultant, working with both management and front line employees on internet marketing, local store marketing, operations and customer service.