Green Internet Group > Online Marketing Training > Social Media Marketing Training

Social Media Marketing Training

Are you just starting out in social media or looking to take your company’s social media efforts to the next level? Social media can be a powerful and cost-effective way to build meaningful customer relationships. It can also be a time sink, wasting time and money that could have been put to better use.

Starting with a pre-training assessment, The Green Internet Group will create a customized social media training program to arm your team with social media best practices produce real measurable results. Workshops range from one to two days onsite, depending on your team’s size, skill level and your company objectives.

A typical social media marketing training agenda includes:

Understanding what’s involved

  • Developing your company’s social media strategy
  • How to analyze your competition
  • Where to concentrate your efforts
  • Plan your objectives and strategy
  • Define success and decide what to measure
  • How to measure results
  • Who should represent your company
  • Creating your social media policy

What to do and where to do it

  • Facebook
  • Twitter
  • Blogs
  • Videos
  • News and press releases
  • Offline integration
  • How to run effective contests and promotions
  • Monitoring and responding to public comments and complaints
  • Handling a crisis situation

Managing your time

  • Identify tools, applications and resources to streamline your efforts
  • Staying on top of the latest trends in social media.

Instructor

Dan Green, President of The Green Internet Group, has over ten years experience in public relations, marketing and consulting  for both international companies and small local businesses. Dan combines over a 12 years of training experience at the national franchise and corporate chain level with over 6 years as a small business consultant, working with both management and front line employees on internet marketing, local store marketing, operations and customer service.

Jen Cohen is dedicated to marketing, particularly social media . It is her passion and her expertise. which led to her role as co-founder and President of the boutique marketing firm Something Creative.  Jen has helped dozens of companies build huge fan bases with creative Facebook, YouTube video and Twitter contests, mixing online and offline tactics with sound marketing and public relations principles.

Call us today for a free consultation or more information on how custom in-house training programs can give your business the marketing power you need to succeed online!  866.506.1923